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Maximum Cheer & Dance

February 9 @ 9:00 am - 6:00 pm

Admission to the event is $18.00 per ticket with free admission for children ages three and under. Guests who bring in a blanket and/or coat to donate will receive a discounted admission price of $15.00 per ticket. The blankets and coats collected will benefit “One Warm Coat” charities and a portion of the admission fees will go to gyms on the east coast most affected by Hurricane Matthew.

Maximum Cheer and Dance provides events for the children, youth and adults of our communities to come together to enjoy a fun, fair, family centered environment of competition. We are coaches, judges, parents and cheerleaders who know the experiences your families want in an event. Maximum Cheer and Dance has events scattered throughout North Carolina, South Carolina, Tennessee, Maryland, Virginia, Florida, and Georgia, which makes finding a great event at a great price within easy travel distance!

We focus on providing family experiences with custom coaching style judging by nationally experienced judges. 

We also provide floor services for other events at fair and affordable prices. Please send an email through the contact us if you are interested in renting panel (carpet bonded foam) or spring floors for your event(s). In addition we partnered with an amazing vendor to provide competitive pricing when purchasing flexi-roll mats as well as other cheerleading and dance gym equipment.


Clear Bag Policy

In an effort to enhance fan safety, Maximum Cheer and Dance is implementing a new clear bag policy at all events beginning in November 2018. The policy is consistent with the NFL’s current model and the policy at many other college and professional events.

Only clear tote bags that do not exceed 12 in x 6 in x 12 in or one-gallon plastic freezer bags will be allowed in to a Maximum Cheer and Dance event. In addition, small handheld clutch purses no larger than 4.5 in x 6.5 in will be permitted. Fans will also be able to carry other items into the events, such as binoculars, blankets, cameras and smartphones.

Approved Bags

  • Clear plastic, vinyl or PVC bags that do not exceed 12″ x 6″ x 12″
  • One-gallon clear plastic freezer bag
  • Small handheld clutch bags no larger than 4.5″ x 6.5″
  • Medically necessary items (after proper inspection at specified gates)

Prohibited bags include, but are not limited to:

  • Purses larger than a clutch bag
  • Seat cushions that have pockets, zippers, compartments or covers
  • Briefcases
  • Backpacks
  • Fanny packs
  • Cinch/Drawstring bags
  • Luggage of any kind
  • Computer bags
  • Diaper bags
  • Binocular cases
  • Camera bags
  • Coolers


Why is Maximum Cheer and Dance adopting this policy?
Maximum continues to review its policies to enhance public safety and ensuring the safety of our guests is a top priority. The clear bag policy is about both safety and improving the overall fan experience.

How does this policy improve public safety?
Clear bags are easier and faster to search, greatly reducing faulty bag searches. It also supports the Department of Homeland Security’s “See Something, Say Something” campaign.

How many bags can each person bring into the venue?
Each ticketed guest can carry one large clear bag — either a one-gallon Ziploc-style bag or the 12″ x 6″ x 12″ clear bag — plus a small clutch purse (4.5″ x 6.5″). The small clutch must be carried into the venue outside the clear bag and is subject to search.

What happens if I show up at the gate with a bag that is not permitted?
Guests carrying bags that do not meet the criteria will not be admitted to the venue. They may return their bag to their car or will be provided a one-gallon Ziploc-style bag into which to transfer their belonging before entering the stadium. Transferring items to a venue-provided bag requires disposal of the non-approved bag, unless it fits into the clear bag.

What about bags purchased inside the venue?
Guests who desire to purchase bags at the vendor tables, may use those bags, but may not exit and re-enter with those bags. Anytime you enter an event, you will need to adhere to the clear bag policy.

Can I bring my purse?
Yes, as long as it meets the size requirements. A small clutch purse, with or without a handle or strap, is permitted along with either the 12″ x 6″ x 12″ clear tote bag or one-gallon freezer bag.

What about diaper bags?
Diapers and other baby supplies can be carried in a clear bag. Each member of a family, including children, is allowed to carry an approved clear bag and a clutch purse into the stadium.

Can I carry cameras, binoculars, smart phones or tablets separately from the clear bag?
Binoculars or a phone or camera can be carried into the venue so long as it is not in its own bag.

Are seat cushions allowed to be carried into the venue?
Approved seat cushions may be carried into the venue. Non-approved seat cushions and chairbacks include any that have arm rests and any large traditional seat cushions that have pockets, zippers, compartments or covers.

If I have certain items that I need to bring into the venue for medical reasons and they won’t fit in the clear bag, what do I do?
Guests carrying medically necessary bags or equipment into the event venue will be required to have their bag/equipment inspected by security.

Does this policy apply to me if I’m competing as an athlete, not attending as a spectator?
Athletes, Coaches, Support staff and personnel such as equipment technicians, media, caterers, etc., will continue to enter the event through designated gates. These individuals and any items that they bring into the stadium will continue to be screened based on procedures that are already in place.



February 9
9:00 am - 6:00 pm


Rocky Mount Event Center
285 NE Main Street
Rocky Mount, 27801 United States
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